As we step into a new year, we sit down with Avi Sic, a seasoned Producer and DJ, to reflect on the past year and gain insights into her musical journey. Avi Sic takes us through some of her favorite tracks from 2023 and shares how they’ve influenced her creative process; additionally, she delves into the technical aspects of music production, cinematic inspirations, industry trends, and her own musical experiments. Join us as we explore the sounds and inspirations that have shaped Avi Sic’s world in the past year and continue to fuel her passion for Electronic music into 2024.
Could you share three tracks or releases from the past year that you particularly enjoyed, and what about each of them appeals to you as a Producer?
Sonny Fodera & MK – Asking (feat. Clementine Douglas)
Overall just a beautiful progression on this one
Meduza – Friends
Awesome synth work here
Tita Lau – One Of A Kind
Super fun and funky
Were there any tracks or artists from the past year that inspired your own
music production work, and if so, how did they influence your creative
Process?
Chris Lake, Mau P, Noizu – they have shown me that tracks can still hit hard in their simplicity.
Is there a track by another artist from the past year that you found
technically impressive from a production standpoint, and what specific
aspects of it caught your attention?
Chris Lorenzo – Pump
Unmatched synth, bass and kick work. The leads are so catchy.
Can you name a few films or movies that you appreciated in the past year,
and did any of them have an impact on your music or your creative
Outlook?
I just watched ‘Leave The World Behind’ on Netflix. It’s a thriller, a good ride. In general, tension in movies like that one, can be translated into production. It’s key to incorporate that.
Were there any trends or developments in the music industry or production
techniques that caught your interest in the past year, and do you foresee
them influencing electronic music in the future?
Faster BPM’s, One note synths, stutter effects, and more Tech House chart toppers in general.
Did you explore any new music genres or styles in the past year that
influenced your approach to music production, and if so, how?
My last release of the year is called ‘Like That’ which is out on Rock Bottom Records. It’s a more Tech House focused song with a heavy bassline. It’s a collaboration which I feel are important experiences in order to try out new things. It’s lighter and more carefree than my usual Bass-forward productions. I’m definitely incorporating a more hybrid style into the new music I’m making.
Can you describe a track you produced in the past year that represents a
creative experiment or a departure from your usual style, and what
motivated this exploration?
Aside from the above, I had a few tracks that were more borderline stylistically. ‘Knockin Like’ was a super groover. I wanted to try something different.
Reflecting on live shows or events you attended or participated in, can you
share a memorable moment or performance from the past year and what
made it memorable?
I played shows with Kaskade, Matroda, Wuki and many others this year, but the highlight was my own billing on Heatwave Festival. I played the mainstage. It was early and cold but the crowd that showed up was incredible and full of energy. It made my year.
How do you feel you’ve grown or developed as a producer in the past year,
and have your musical preferences or tastes evolved during this time?
I’m always learning new things and implementing new techniques, so growth is evident. My taste in music remains wide. I’m a fan of so many different styles and genres. That will never change.
We thank Avi Sic for her time sharing her favorites and highlights of the last year, we wish her the best in 2024 and look forward to her continued success and projects in the new year; make sure to follow her across social media to remain updated on her latest releases and news, as her musical journey for the new year, is only getting started.
Avi Sic Online
